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2024 Madagascar Global Money Week

GMW NATIONAL COORDINATOR:

  • National Coordinator for Inclusive Finance (Coordination Nationale de la Finance Inclusive - CNFI)

PARTICIPATING ORGANISATIONS:

  • Coordination Nationale de la Finance Inclusive (CNFI), Banky Foiben’i Madagasikara, Ministère de la Jeunesse et des Sports, Ministère de l’Education Nationale, Direction de la Dette Publique, Accès Banque, Société Générale Madagasikara, Banky First, BOA, SIPEM Banque, AFG, BAOBAB, CEM, ACEP, PAMF, OTIV DIANA, VOLA MAHASOA, SMMEC, NIM, CEFOR, HARDI FINANCE, APEM PAIQ, ONG VAHATRA, CECAM SOFIA, USAID ACCES, CARE, CRS, ACF, GIZ, OSDRM, SCI, GLOBAL COMMUNITIES, ONG PPI, SAF FJKM, Groupe d’épargne à Lavanono, Groupe d’épargne à Nikoly, Groupe d’épargne à Tsihombe, Groupe d’épargne Ambovombe, Groupe d’épargne à Beloha, ARO, Ny Havana, Airtel Money, Orange Money, Mvola, APIMF, RPGEM, FINTECH Pro Madagascar, Ank’Izy, JAM, ARRUPE, MIM’S, SOLIDIS, SGR, PNUD, NEXTA, FIDEV, FINTECH, Faculté EGS / Université d’Antananarivo, Caserne Pompiers, AADR, SKM, AKZV, Club RCC, CEG Avaradrova, CEG Ambohimasina, CEG Antanimbarinandriana, CEG Avaradoha, CEG Ampefiloha, EPP Antanimbarinandriana, EPP Mahamasina, Lycée TPGCM, Lycée Moderne Ampefiloha, Lycée Technique Commerciale, Lycée Faravohitra, Lycée Nanisana, Lycée Andohalo, CEG Nanisana, Lycée Ilafy, Lycée Ambohijatovo Avaratra, ESSCA, Université d’Antananarivo, INTH, Ecole Saint Joseph Mahamasina, CEG Tsihombe, CEG Amboasary Sud, Lycée Amboasary Sud, CEG Ambohijafy, Lycée Mixte Tsihombe, Lycée Public Fenerive Est, Lycée Joel Sylvain, CEG Ankazoabo, CEG Sakaraha, CEG Befandriana, CEG Beloha, -          CEG Tsararivotra Ambato Boeny, EPP Ambovombe, CEG Charles Renel Mahajanga, CEG Mahajanga II, EPP Alakamisy Fenoarivo, CEG Brickaville, CEG Antalaha, CEG Vohemar, CEG Antanifotsy Sambava, CEG de référence Manakara, CEG Vohipeno, CEG Mananjary, Université ASJA Antsirabe, IST, INSCAE, Université EMIT, IFT Fianarantsoa, IFT Antsirabe, Lycée André Resampa Antsirabe, Lycée Jacques Rabemananjara Toamasina, EPP Sambava, CEG Sambava, EPP Andapa, CEG Andapa, Lycée Farimbona, Lycée Herivelo Ramamonjy,Lycée Mixte Betania Toliara, Lycée Philibert Tsiranana Mahajanga, Lycée Razafimahefa Roger Maevatanana, Lycée Morarano Chrome, Lycée Technique Commercial Antsiranana, EPP Maroambia, CEG Maroambia, EPP Andasibekobahina, CEG Andasibekobahina, EPP Ambanimaso, EPP Ambatolampy Ville, EPP Manarapenitra Antanimarina, Ecole Privée LES CYPRES, ECOLE NY VOARA I Ambatolampy, CEG Ambatolampy, Ecole Mahazina Ambatolampy, Collège la Bergère Ambatolampy, INSTITUTION MARTHE HERVEE Ambatolampy, Collège Privé Miel’s School Ambatolampy, EPP Alakamisy Fenoarivo, Lycée Ambatolampy, Lycée Mahazina, Oniversite FJKM RAVELOJAONA Ambatolampy, ISCAM, CEG Ambodindramanesy Mahajanga II, CEG Andranomasinkely Vohemar, CEG Ambondrona Antalaha, Lycée Philibert Tsiranana, Collège de référence Toliara I, Ecole Privée le Reflet Toliara, EPP Toliara, LTP Beravina Fianarantsoa, Lycée Jean Ralaimongo Fianarantsoa, Lycée Manarapenitra Ambondromamy, Lycée Razafimahefa Roger Maevatanana, CEG Ambararatabe, CEG Ankadinondry Sakay, CEG Ambatolampy Mahasolo, CEG Soavimbazaha, CEG Ambatomanga, CEG Talata Tsimadiro, Lycée Razafindrabe Victorien, Sekoly FJKM Moramanga, EPP Tsararano Marovoay, EPP Soanierana, EPP Fiofio, EPP Boanamary, Institut Universitaire de Madagascar, Vovonana Andao Hampandroso an'i Toliara (VAHT), Université Toliara, ONG Carso, Association Mahavelo, ASMIL, CISCO Toliara I, CISCO Toliara II, Art malagasy Toliara, Promoteur Miary, Réseau PSP Toliara, Young Missionaries Association, Consultant individuel Toliara, ALPHA Service, Société Civile Toliara, ODDIT, VOANDALANA, DREN, Centre Fleur Eveillée, Femme Caritas Sacré Cœur, Réseau PSP Toamasina, CISCO Toamasina I, CISCO Toamasina II, DRJS Toamasina, SALOMA, MPANAZAVA, FANILON' I MADAGASIKARA, Fikambanana Andriambavilanitra (AMA), I'PELA, FIVEMIMAD, Association des Femmes Handicapées de Madagascar (AFHM), AJSI, TDM, Jeune Contre la Pauvreté (JPT), Observatoire de la Jeunesse, More Than Successful Group (MSG), JPE, DRJS Toliara, Région Atsimo Andrefana, TAFA, ORTANA, TVM, RDJ, Radio Ambatolampy, Radio Amontana, SAMIS ESIC

TOTAL NUMBER OF PARTICIPATING ORGANISATIONS:

  • 217

NUMBER OF CHILDREN AND YOUNG PEOPLE REACHED DIRECTLY:

  • 30 000

NUMBER OF ADULTS REACHED DIRECTLY:

  • 40 000

NUMBER OF PEOPLE REACHED INDIRECTLY:

  • 2 500 000

The 2024 edition of GMW in Madagascar, was launched in Ambatolampy. Different stakeholders from the public and private sectors were involved. Visits to financial institutions in person, carnival of students of the city of Ambatolampy, success stories of head of financial institutions and entrepreneurs, financial education campaign, quiz, games and show were organised.

New activities marked the GMW2024 in Madagascar, including an urban trail which reached 507 people, conferences on the GMW theme «Protect your money, secure your future», financial education games and shows.

Different stakeholders namely the Ministry of youth and sports, Banky Foiben’i Madagasikara (BFM) banks, microfinance institutions, insurance companies, e-money issuers, promotors of savings groups, associations and NGOs implemented various GMW activities in 19 out of 23 regions in Madagascar.

CNFI also organised a training of trainees on financial education in 3 regions (Vakinankaratra, Atsinanana and Atsimo Andrefana), reaching 130 trainers.

2023 Madagascar Global Money Week

GMW NATIONAL COORDINATOR:

  • National Coordinator for Inclusive Finance (Coordination Nationale de la Finance Inclusive - CNFI)

PARTICIPATING ORGANISATIONS:

  • Ministère de l’Economie et des Finances, Ministère de la Jeunesse et des Sports, Ministère de l’Education Nationale, Ministère de l’Enseignement Technique et de la Formation Professionnelle, Ministère de l’Enseignement Supérieur et de la Recherche Scientifique, Banky Foiben’i Madagasikara, Commune Rurale Tanjombato, Commune Rurale Andoharanofotsy, Commune Rurale Ankaraobato, Commune Rurale Ambohimasina, Ecole LES ELITES Andoharanofotsy, Collège MANAMBINA Ankaraobato, Collège CLARITA Tanjombato, CEG Ambohimasina, Ecole Sweet First Years Andoharanofotsy, CEG Avaradrova, Lycée Tanjombato, Lycée Technique Professionnel du Génie Civile de Mahamasina (LTPGC), Lycée Technique Ampefiloha, EPP Igararana Miarinarivo Itasy, Lycée Analamahitsy, Lycée Anosizato Andrefana, Lycée Mixte Sambava, EPP Ambohitsimeloka Avaradrano, EMAP, E-MEDIA, IST Ampasampito, Université Antananarivo/ESSDEGS, ESTI Antanimena, GE-IT Andranomena, Université ISTRALMA Ambatondrazaka, Université d’Analanjirofo, Université IUM Antananarivo, Université ISP MDF Antananarivo, Première Agence de MicroFinance (PAMF), OTIV SAVA, ACEP MADAGASCAR, SMMEC Ambatondrazaka, SMMEC Analanjirofo, BNI/KRED, Telma MVola, Airtel Money, Association Jeunes Ambassadeurs de la Paix (JAP), Association ANK’IZY, Association JMCT, NextA, Groupe AXIAN, CONSULTING PLUS, FIDEV, PROFIS Sambava, ATOUT Tourisme Madagascar, M. Manoa RAKOTO ANDRIANAVALONA - Formateur en éducation financière, Mme Haingo RANDRIAMIHARISOA - Animatrice en éducation financière, Mme Diana MANANJEAN - Consultante, Projet FIHARIANA, Projet CEDAR, TVM (Emission Tolotra sy Tinady), Autres organes de presse, Andréa RATOVO – ANDRIAMBAHINY (créatrice des ambassadeurs VOLA et TAHIRY lors de la 10ème édition en 2022, créatrice du trailer pour GMW2023)

TOTAL NUMBER OF PARTICIPATING ORGANISATIONS:

  • 59

NUMBER OF CHILDREN AND YOUNG PEOPLE REACHED DIRECTLY:

  • 10 000

NUMBER OF ADULTS REACHED DIRECTLY:

  • 3 000

NUMBER OF PEOPLE REACHED INDIRECTLY:

  • 1 500 000

In Madagascar, different public and private organisations have initiated various activities to mark the celebration of GMW2023. The Banky Foiben'i Madagasikara opened its doors to welcome university students. The visits allowed the students to understand the functioning of the central bank, its mission and its role in the financial system. The innovation for this year was the organisation of an activity with the General Education College (CEG) of Ambohimasina, a rural municipality located about fifty kilometers from the capital. A month before the celebration, the theme of GMW2023 was shared and explained to the educational leaders of the school. The students then prepared various activities during the celebration through which they conveyed the financial education messages to their colleagues. It was a success because they understood the concept well and the messages were well received. In addition, other financial institutions have organised open houses, competitions focused on financial education and quizzes. At the same time, financial education awareness and facilitation sessions for students from various schools were organised. The animations were carried out in a playful and recreational way, through daily illustrations. The concept of eco-gesture has been particularly developed to make children and young people aware of not wasting existing resources such as water, electricity, food, time because these resources are worth money. Students from a public elementary school carried out reforestation combined with a financial education awareness session.As every year, the celebration of GMW2023 was marked by the holding of a series of conferences focusing on the theme “Plan your money, plant your future”. These conferences targeted academics and young entrepreneurs. We can cite the different themes of these conferences: "The demystification of banking", "Savings, you can do it", "Use your money wisely for your well-being and that of your company", "I know how to manage my money , I'm proud of it”, “Personal finance management”, “Financial intelligence”, “Your idea in a business plan”.At the level of social networks, short films specially designed for the financial education of young people were broadcast, followed by exchanges and discussions.Finally, a train-the-trainer session in financial education was organised on the sidelines of the celebration of GMW2023.

2022 Madagascar Global Money Week

GMW NATIONAL COORDINATOR:

  • National Coordinator for Inclusive Finance (Coordination Nationale de la Finance Inclusive - CNFI)

PARTICIPATING ORGANISATIONS:

  • Ministère de l’Economie et des Finances, Ministère de l’Education Nationale (Direction des Curricula et des Recherches Pédagogiques, ONa PASCOMA), Ministère de la Jeunesse et des Sports (Direction des Emplois et de l'Entrepreneuriat des Jeunes), Ministère du développement du Numérique de la transformation Digitale, des Postes et des Télécommunications, Banky Foiben’i Madagasikara, NextA, Telma Mvola, Kaki Agency, Assurance ARO, Association FinTechs Malagasy, EDBM, Association Professionnelle des Institutions de MicroFinance (APIMF), Aflatoun International, Association Cinevore, Consulting Plus, Projet FIHARIANA, BNI/KRED, Première Agence de MicroFinance (PAMF), Projet TANOMAFY/SAF FJKM, Ambassade Américaine, OTA (Trésor Américain), TVM (Emission Tolotra sy Tinady), Association ANK'IZY, Associations des Jeunes de Manakara, EPP et CEG Ambohidratrimo, EPP et CEG Ankazobe, EPP et CEG Anjozorobe, EPP et CEG Miarinarivo, EPP et CEG Imerintsiatosika, EPP et CEG Mahazoarivo Antsirabe, EPP Moramanga Ambony, CEG Tsaralalana Moramanga, les organes de presse

TOTAL NUMBER OF PARTICIPATING ORGANISATIONS:

  • 55

NUMBER OF CHILDREN AND YOUNG PEOPLE REACHED DIRECTLY:

  • 17,500

NUMBER OF ADULTS REACHED DIRECTLY:

  • 1,500

NUMBER OF PEOPLE REACHED INDIRECTLY:

  • 1,500,000

Madagascar celebrated Global Money Week for the fifth time. The Ministry of Economy and Finance, through the CNFI -Coordination Nationale de la Finance Inclusive, ensured the national coordination of the campaign. Various events and activities were planned and implemented.

A series of webinars with stakeholders and partners took place during preparations for GMW. A press conference was held to kick start the week. The official launch was broadcasted online and included a speech by the Secretary General of the Ministry of Economy and Finance. Moreover, conferences and debates were broadcasted live online and focused on different themes such as banknotes, savings, insurance, what is a budget, how to make your project a reality, how to manage your money well, and more.

Many events focused on entrepreneurship. For example, entrepreneurial journey, financial education as an entrepreneur, financial advice to those who want to start companies, support for enterprises in the search for funding, contributions of FinTech’s for the promotion of financial inclusion, and more.

The campaign’s events also covered other topics such as digitalisation of payments for state employees and scholarship students, integration of financial education into the national school curriculum, compulsory insurance for the school year, history of financial education in Madagascar, e-talk on GMW and financial inclusion, etc. Training of trainers in financial education took place, online quiz games, production and distribution of reports, documentaries and short films.

The campaign’s communication was shared through social networks and websites. Vola and Tahiry, two GMW Ambassadors in Madagascar designed and helped to publish news about GMW.

Various public and private organisations took part in the celebration of GMW2022 including NextA which is the official partner of GMW in Madagascar since last year.

2021 Madagascar Global Money Week

GMW NATIONAL COORDINATOR:

  • Committee Nationale de la Finance Inclusive (CNFI)

PARTICIPATING ORGANISATIONS:

  • Ministry of Economy and Finance, Ministry of Youth and Sports, Ministry of National Education, Ministry of Higher Education and Scientific Research, Ministry of Technical Education and Vocational Training, Ministry of Public Health, Ministry of Industry, Trade and Handicrafts, Central Bank of Madagascar, Aflatoun International, BNI Madagascar / KRED, NextA, Economic Development Board of Madagascar (EDBM), CODE H Montreal, SONAPAR, TANOMAFY Project / SAF-FJKM

TOTAL NUMBER OF PARTICIPATING ORGANISATIONS:

  • 15

NUMBER OF CHILDREN AND YOUNG PEOPLE REACHED DIRECTLY:

  • 3,000

NUMBER OF ADULTS REACHED DIRECTLY:

  • 5,000

NUMBER OF PEOPLE REACHED INDIRECTLY:

  • 15,000

In Madagascar, the official launch of GMW2021 was held on Monday, March 22nd. The ceremony was attended by official guests and live broadcasted via videoconferencing platforms. During the week financial, educational, social and entrepreneurial events were carried out online and offline. Many conferences, training sessions for trainers in financial and entrepreneurial education were organised in February and during the week in March. Madagascar continues with similar activities after GMW.

2019 Madagascar Global Money Week

LEADING ORGANISATIONS:

  • Satisf'ation Consulting

PARTICIPATING ORGANISATIONS:

  • 2 Schools, Anjara Mbolatiana, Haingo Randriamiharisoa

NUMBER OF CHILDREN REACHED DIRECTLY:

  • 197

NUMBER OF PEOPLE REACHED INDIRECTLY:

  • 529

Satisf'ation Consulting
Satisf’ation Consulting hosted financial education sessions for children, youth and school teachers during GMW2019. The sessions were aimed at teaching people the importance of adopting different behaviours towards money management.

2018 Madagascar Global Money Week

LEADING ORGANISATIONS:

  • Ministry of Youth and Sports
  • National Coordination of Inclusive Finance (CNFI)

PARTICIPATING ORGANISATIONS:

  • ANK'IZY Association, Assurance ARO, Assurance Ny Havana, BFV-Société Générale, Caisse d'Epargne de Madagascar, Center ZARA AINA, Club Circus ESCA, Department of Youth Socio-Economic Reintegration, Financial Operations Department, Ministry of Education, Ministry of Employment, Technical Education and Vocational Training, Ministry of Finance and Budget, National Coordination of Inclusive Finance (CNFI), Positive Planet Madagascar, Professional Association of MicroFinance Institutions (APIMF), STAR, Telma Money, TONDA, YMCA Madagascar, 1 school, 69 schools

NUMBER OF CHILDREN REACHED DIRECTLY:

  • 3 515

NUMBER OF PEOPLE REACHED INDIRECTLY:

  • 1 320 550

Ministry of Youth and Sports
For this 2018 edition, as part of the implementation of the National Youth Policy and Global Money Week, multiple events were organised. 70 underprivileged young people (aged 13-18) from the Center ZARA AINA in the capital city Antananarivo, 45 young people from Antanimena public secondary school (aged 13-15), 10 agents from the Center ZARA AINA, and 3 teachers participated in awareness sessions and trainings in entrepreneurship and financial education. 24 youth supervisors participated financial education capacity building trainings. Furthermore, awareness sessions at the Center ZARA AINA Ankadifotsy and the Antanimena public secondary school were organised. Additionally, financial education capacity building trainings for agents of the Department of Youth Socio-Economic Reintegration were organised. Finally, capacity building for youth supervisors of the Department of Youth Socio-Economic Reintegration of the Ministry of Youth and Sports, regarding entrepreneurship and financial education were organised.

National Coordination of Inclusive Finance (CNFI)
For the third consecutive year, Madagascar participated in Global Money Week 2018. 3,400 children and young people from 69 schools benefited from the GMW in 8 localities (Amhodiakondro Ambohijanaka, Andralanitra, Ambohidratrimo, Imeritsiatosika, Arivonimamo, Miarinarivo, Manjakandriana and Moramanga). During the official launch ceremony of GMW2018, a video message from the Minister of Finance and Budget, Mrs. Vonintsalama Sehenosoa Andriambololona, was broadcast to schools and students who hosted events this year. Animations and sensitization in a fun and recreational way, inspired by the Aflatoun model were organised on the basis of two songs with text of Missié Said and Bolo designed for the event. Goodies were distributed to students during quiz games.

2017 Madagascar Global Money Week

LEADING ORGANISATIONS:

PARTICIPATING ORGANISATIONS:

Governmental institutions:

Children and youth Spokespeople:

  • Mlle RAZAFINDRAINIBE Hoby Lalaina, en classe de 3ème au CEG Antanimbarinandriana, M. RAVELOARISON Tsinjo Andrandraina Mirantso, en classe de 3ème au CEG Antanimbarinandriana,Artist and singer of the raising awareness song: M. RANDRIANARISOA Mirindra (dit BOLO) « Ny Mahasoa aloha vao ny mahafinaritra »

Technical and financial partners:

Financial institutions:

Schools and universities:

  • EPP Andohatapenaka, EPP Fiadanana, EPP Antanimbarinandriana (2ème participation),Ecole Anne-Marie Javouhey Anatihazo Isotry,CEG Antanimbarinandriana (2ème participation), Collège Saint-Michel Vohitraivo (2nd cycle) Amparibe, Collège Saint-Joseph 2nd cycle Mahamasina, Lycée Rasalama Route Circulaire, Collège Pault Minault Androhibe, CEG Ambohimandroso, CEG Soamalaza Antsirabe, Collège Saint Joseph Antsirabe

High schools:

  • Lycée Rabearivelo Analakely (2ème participation), Lycée Andohalo (2ème participation), Lycée Jules Ferry Faravohitra (2ème participation), Lycée Moderne Ampefiloha (2ème participation), Lycée Technique Commercial Ampefiloha, Lycée Nanisana, Lycée Grimaldi Akamasoa Andralanitra, Lycée FJKM Ambohitrimanjaka, Lycée Ambatolampy, Lycée Antanifotsy, Lycée Privé Antanifotsy, Lycée André Resampa Antsirabe

Universities:

  • Université Catholique de Madagascar (UCM) (2ème participation), Université ACEEM (2ème participation), Ecole Supérieure Polytechnique d’Antananarivo Vontovorona, Université Ankatso – Faculté. DEGS (2ème participation), ESSCA Antanimena

NGOs:

  • NGO Tonda

Companies:

Success story witness:

  • RAJAONARY Patrick, Président Directeur Général de GUANOMAD, M. RASELISON Haja, Président Directeur Général de ITRAS, Mme RANOARIVONY Seheno, Gérante Fondatrice de AGENCY COMMUNICATION, Mme RABEMANOTRONA Haingo Tantely, Directreur Général de la SOCIETE KAVARA

Media:

  • Ministry of Finance and Budget communication team , Directorate general for treasury communication team, National television, National Radio, Private radio and television: Radio RFV, MaTV, TNTV, TV Record, Radio Don Bosco, I-BC, Radio Record, Dream’in TV, RTA TV, TV PLUS Madagascar, VIVA TV, VIVA Radio, Radio Antsiva, AZ Radio TV, Radio Fahazavana, Free News, ON AIR RADIO, Mana Radio, Radio Tana, Free FM, Radio Fanambarana, La Gazette de la Grande Ile, La Dépêche, Lakroa, Ma-Laza, Tia Tanindrazana, Madagascar Matin, La Vérité, Gazetiko, Les Nouvelles, Akon’i Madagasikara, Midi Madagasikara, TRIATRA
  • Internet and social media :
  • www.lakroa.mg, www.tresorpublic.mg, www.mefb.gov.mg, www.madamicrofinance.mg

NUMBER OF CHILDREN REACHED DIRECTLY:

  • 4000

NUMBER OF CHILDREN REACHED INDIRECTLY:

  • 150 000

2017 marked the second year of participation of Madagascar in Global Money Week. During the celebration, several events and activities were organised in the central area of the country. Financial education sessions were held for 1000 students in several high, secondary and middle schools.

With the support of the Ministry of Finance, the launch of GMW 2017 was held in Antananarivo, and the activities continued throughout the week, including financial education sessions, student visits to financial institutions, sharing of experiences from young entrepreneurs, conferences, debates and a television programme focusing on financial inclusion of youth. Furthermore, the Ministry of National Education provided youth with books and school kits during the celebration. Through the Week, more than 3,600 children and youth were directly reached and more than 150,000 other children were reached indirectly through awareness-raising campaigns broadcasted on national channels. In total, 31 schools and universities, 12 financial institutions and 4 private companies took part in this celebration.

With the support of Minister of Finance and Budget and the attendance of the Minister of National Education and the Minister of Communication, the closure celebration of the Global Money Week took place on Thursday, April 6, 2017 in Antsahavola. Participation certificates and awards were given to all GMW 2017 participants.

The initiative was highly appreciated by children and young people, as well as by representatives of schools and universities, as they all expressed the wish for GMW to become institutionalized to enable a very large circulation of financial education at the national level. The Bolo’s song “Ny mahasoa aloha vao ny mahafinaritra”, which was specially written for the event, was a great success amongst the children and youth. It is believed that this second Global Money Week will have an important and long term impact regarding financial inclusion and financial education in Madagascar, and is the key step for further partnerships between the government of Madagascar and CYFI.

2016 Madagascar Global Money Week

LEADING ORGANISATION:
PARTICIPATING ORGANISATIONS:

DATE OF THE EVENT:

  • 14th - 19th of March

TOTAL NUMBER OF CHILDREN AND YOUTH ENGAGED:

  • 16 150

TOTAL INDIRECT REACHED:

  • 615 000

Madagascar was a newcomer to the GMW celebrations this year. The Coordination Nationale de la Finance Inclusive (CNFI), in close cooperation with the Association Professionnelle des Institutions de MicroFinance of Madagascar (APIMF), set up a comprehensive and diverse programme for its first time participating in Global Money Week.

The Ministry of Finance and Budget officially launched the GMW celebrations in Antananarivo. The opening ceremony was followed by conferences and debates about the state of financial inclusion in the country, which were open to stakeholders and professionals of financial inclusion. For youth participants, a film projection “Me and Money” (“Moi et l’argent”), activities and discussions took place the same day for a crowd of 500 students from nine high schools and universities! Students from primary schools in Antananarivo were also reached during the Week through awareness raising and money-related drawing competitions, and the CNFI opened savings accounts for the winners of these competitions.

Media was closely following all of these events which were mobilized throughout the Week through special GMW TV shows on financial inclusion with the CNFI and APIMF, radio spots, newspaper ads and press releases. Together, all of these insured a large awareness campaign on financial education in Madagascar, reaching over 615,000 people, and over 1100 children and youth were reached directly by attending the GMW celebrations! They found this event really interesting and asked to be part of next year's celebrations as well.

“…your institutions had the privilege and the chance to be chosen for taking part in this event. May your pupils and students learn the maximum from lessons regarding smart money management, may they, in particular, become aware of the importance of saving. May their participation in this celebration allow them to raise awareness themselves amongst their classmates, their families and their close friends who will also do the same.” Mr. Rakotoarimanana François Marie Maurice Gervais, Minister of Finance and Budget
“…you admit with me that we need to financially educate the Malagasy population…. Children and youth are privileged targets regarding financial education during this week of celebration, but this is only the start of a long-lasting campaign for the population in general.” age, name etc. Mr. Randrianiana Rakotoarivao, Director of the Association Professionnelle des Institutions de MicroFinance (APIMF)

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