2024 Japan Global Money Week

GMW NATIONAL COORDINATOR:

• Bank of Japan

PARTICIPATING ORGANISATIONS:

• Japan's Financial Service Agency, Bank of Japan, Central Council for Financial Services Information, Kanto Local Finance Bureau, Tsu Local Finance Office, Bank of Japan Kobe Branch, Tokyo Council for Financial Services Information, Matsuyama City, 72 Public libraries, Japanese Bankers Association, Japan Securities Dealers Association, The Life Insurance Association of Japan, Japan Institute of Life Insurance, The General Insurance Association of Japan, Japan Financial Services Association, Japan Association For Financial Planners, Japan Association for Financial APIs, Mitsubishi UFJ Financial Group, Inc., Mizuho Financial Group, Sumitomo Mitsui Banking Corporation, Nomura Holdings, Inc., The Chiba Bank, Ltd., The Ehime Bank, Ltd., The Hyakugo Bank,Ltd, The Hokkoku Bank, Ltd., The Hokkaido Bank, Ltd., The Hokuriku Bank, Ltd. , The San-in Godo Bank, Ltd., The Toho Bank, Ltd., The Yamanashi Chuo Bank, Ichii Shinkin Bank, The Nishio Shinkin Bank, Aizawa Securities Co.,Ltd., Dai-ichi Life Insurance Co., Ltd., Metlife Insurance K.K.. Sony Life Insurance Co.,Ltd, Sumitomo Life Insurance Company, AIFUL Corporation, SMBC Consumer Finance Co.Ltd., Asset Management One Co., Ltd., Commons Asset Management, Inc, Mitsubishi UFJ Asset Management Co., Ltd., Nomura Asset Management, Saison Asset Management Co., Ltd, Japan Financial Education Association, Japan Financial Education Support Organisation, Kid's Money Station (E Company Co.Ltd), Kid's Money School, Money Forward Inc., Money Smart Inc., Buntetsu Museum of Bank notes and Coins, Kinokuniya Company Ltd., Kuradashi Co. Ltd., NTT DOCOMO, Inc, TRC Library Service Inc.

TOTAL NUMBER OF PARTICIPATING ORGANISATIONS:

• 126

NUMBER OF CHILDREN AND YOUNG PEOPLE REACHED DIRECTLY:

• 15 000

NUMBER OF ADULTS REACHED DIRECTLY:

• 24 000

NUMBER OF PEOPLE REACHED INDIRECTLY:

• 1 800 000

GMW 2024 in Japan was run for an extended period, from 1-31 March, in order to allow more flexibility in organising and holding events. This was the fourth year that GMW has been held widely in Japan. The number of organisations participating in the GMW increased significantly from 77 last year to 121, thanks to growing interest in financial education in Japan and increased awareness of the GMW. The number of young people and adults participating in the events also increased significantly from 29,000 in 2023 to 39,000.

One characteristic of GMW2024 was that the events and classes were not limited to large cities, but were held in regional cities, showing the regional spread of the event. The number of participants from public libraries in rural areas also increased significantly　and many regional financial institutions have shown interest and willingness to participate in the GMW. Various events were also held for people who have not had much exposure to financial education in the past, such as special-needs schools and foreign students living in Japan. GMW continues to be a great opportunity for people to reaffirm the importance of financial education in Japan and the need to develop financial education for children and young people throughout the country.

GMW participants held seminars, lessons, events in their offices, and actively dispatched lecturers to schools to provide lessons on money. Some 16 organisations provided lessons at a total of 40 schools, including elementary, junior high, and high schools, and special-needs schools. The seminars/lessons were designed in various ways to allow children to learn about money while having fun, including the use of card games, apps, and simulators to simulate household budget management and investment. The latest anti-counterfeiting measures and universal design introduced in the new banknotes to be issued this summer were also discussed.

2023 Japan Global Money Week

GMW NATIONAL COORDINATOR:

• Bank of Japan

PARTICIPATING ORGANISATIONS:

• Japan's Financial Service Agency
  Bank of Japan
  Committee for the Promotion of Financial Education
  Central Council for Financial Services Information
  Kanto Local Finance Bureau
  Chugoku Local Finance Bureau
  Bank of Japan Hiroshima Branch
  Bank of Japan Kobe Branch
  Currency Museum Bank of Japan
  National Printing Bureau
  Japan Mint Hiroshima Branch
  Tokyo Council for Financial Services Information
  Hiroshima Council for Financial Services Information
  Japanese Bankers Association
  Japan Securities Dealers Association
  Tokyo Stock Exchange, Inc.
  The Life Insurance Association of Japan
  Japan Institute of Life Insurance
  The General Insurance Association of Japan
  Japan Financial Services Association
  Japan Association For Financial Planners　
  Japan Association for Financial APIs
  Mitsubishi UFJ Financial Group, Inc.
  Mizuho Financial Group
  Sumitomo Mitsui Banking Corporation
  SBI Shinsei Bank, Limited.
  The Ehime Bank, Ltd.
  The Hyakugo Bank,Ltd
  The Hokkoku Bank, Ltd.
  The Awa Bank, Ltd.
  The Norinchukin Bank
  The Nishio Shinkin Bank
  SMBC Consumer Finance Co.Ltd.
  acom co.,Ltd
  Mitsubishi UFJ Kokusai Asset Management Co., Ltd.
  Eastspring Investments Limited.
  Japan Financial Education Association
  NPO Kids Flea Market
  Kid's Money Station (E company Co., Ltd.)
  Mercari, Inc.
  Money Forward, Inc.
  Zaim Inc.
  Money Tree KK
  Buntetsu Museum of Bank notes and Coins.
  Nikkei, Inc.
  TRC Library Service Inc.
  31 Public libraries

TOTAL NUMBER OF PARTICIPATING ORGANISATIONS:

• 77

NUMBER OF CHILDREN AND YOUNG PEOPLE REACHED DIRECTLY:

• 15 000

NUMBER OF ADULTS REACHED DIRECTLY:

• 29 000

NUMBER OF PEOPLE REACHED INDIRECTLY:

• 24 000 000

GMW2023 in Japan was run for an extended period, from 11 to 31 March in order to allow more flexibility in organising and holding events, as March is the end of the school year and the end of financial year for many corporates. Due to the extended duration of the GMW and the fact that the 3-year-long impact of Covid-19 is beginning to normalise, many events were organised with more variety than last year. As this was the third full-fledged GMW in Japan, the goals of the GMW become more widespread among participating organisations, various ideas were put forward for the events. The number of participating organisations was 77, up from 38 last year, and the number of children and young people who took part was at least 15,000, a significant increase from 4,806 last year. Participating organisations actively disseminated information through social networking sites such as Twitter and Facebook, as well as through a special GMW webpage, which had a total of 15 million hits. The three megabanks used a common hashtag to widely disseminate information about the purpose of the GMW and their support for the GMW2023 slogan, "Plan your money, plant your future! ".

Face-to-face events increased due to the reduced impact of Covid-19. Visits to the facilities of public institutions such as the Bank of Japan, Tokyo Stock Exchange, the Mint and the Printing Bureau resumed and were all well attended. Local financial institutions held classes on money and economics for primary, middle and high school students. Events to help children learn basic money skills were also organised, such as the Flea Market, only open to children was held in shopping malls across the country. A number of online seminars continued to be held on a wide range of topics for children, parents, and teachers. The use of the Metaverse was also seen in the seminars. Courses on the use of fintech, such as household accounting and flea market apps, were also organised.

From an inclusive reach perspective, public libraries where children and young people from different backgrounds gather were invited to participate in GMW2023. Some 31 public libraries across the country supported the GMW and organised exhibitions of books on money. Many of them were of local towns and villages. Many libraries that were not able to participate in GMW2023 voiced their support for the spread of financial education by organising events outside the period. GMW2023 in Japan was a great success, with many events held and many children as well as teachers and parents participating, spreading the spirit of GMW to a wide range of ages across the country.

2022 Japan Global Money Week

GMW NATIONAL COORDINATOR:

• Bank of Japan

PARTICIPATING ORGANISATIONS:

• Financial Service Agency of Japan, Committee for the Promotion of Financial Education, Central Council for Financial Services Information, Kinki Finance Bureau, Hokkaido Finance Bureau, Osaka Council for Financial Services Information, Osaka Consumer Affairs Center, Hokkaido Council for Financial Services Information, Hokkaido Government Office, Japanese Bankers Association, Japan Securities Dealers Association, Japan Securities Dealers Association Hokkaido District, Tokyo Stock Exchange, Inc., Sapporo Securities Exchange, General Insurance Association of Japan, Japan Financial Services Association, Japan Association For Financial Planners, The Life Insurance Association of Japan, Japan Institute of Life Insurance, Japan Association for Financial APIs, Mitsubishi UFJ Financial Group, Inc., Mizuho Financial Group, Sumitomo Mitsui Banking Corporation, Yamaguchi Financial Group .,Inc, The Okinawa Kaiho Bank,Ltd., Rakuten Bank, Ltd., The Nishio Shinkin Bank, Mitsui Sumitomo Insurance Co., Ltd, Mitsubishi UFJ Kokusai Asset Management, SMBC Consumer Finance Co., Ltd., Money Forward, Inc., Zaim Inc., Money Tree KK, Buntetsu Museum of Bank notes and Coins., Koto Ward DainiTatsumi Elementary School, Tokyo, Japan Financial Education Association, Nikkei, Inc.

TOTAL NUMBER OF PARTICIPATING ORGANISATIONS:

• 38

NUMBER OF CHILDREN AND YOUNG PEOPLE REACHED DIRECTLY:

• 5,000

NUMBER OF ADULTS REACHED DIRECTLY:

• 94,000

NUMBER OF PEOPLE REACHED INDIRECTLY:

• 17,000,000

In Japan, 38 institutions and more than 90,000 people including children and youth participated in Global Money Week 2022. Through social networking sites and media access, the campaign drew an interest of more than 18 million people. It is significantly more than in the previous year. It is due to growing awareness of the importance of financial education as well as the increased visibility of the GMW due to the OECD's coordinating the campaign.

Especially, the implementation of the amended Civil Code to lower the age of adulthood from 20 to 18 in April 2022, GMW2022 attracted more attention before the enforcement of a new law. During the week, events on the theme of lowering the age of adulthood were held for high school students who became adults during their school years. On-site classes and online seminars were held and many web contents were published and disseminated on social networking sites.

Many GMW events in Japan were held for everyone from elementary school to university students. It was a good opportunity to reaffirm the importance of financial literacy, including life planning, asset building, cashless payments, and more.

GMW2022 was a good opportunity to remind not only young people but also teachers and parents of the importance of improving financial literacy. During the campaign, many youth voiced that they felt as if a new world had opened up to them. In addition, many of the participating organisations mentioned that participating in GMW, an international awareness campaign, served as a wake-up call to reaffirm the importance of financial literacy within the industry.

2021 Japan Global Money Week

GMW NATIONAL COORDINATOR:

• Bank of Japan

PARTICIPATING ORGANISATIONS:

• Bank of Japan, Central Council for Financial Services Information, Financial Services Agency of Japan, Osaka Council for Financial Services Information, Kinki Finance Bureau, Nikkei, Inc., Buntetsu Museum of Bank Notes and Coins, Japanese Bankers Association, Japan Security Dealers' Association, Consumer Center of Osaka Prefecture, Japan Security Dealers' Association of Osaka, Osaka Exchange, Inc., Life Insurance Association of Osaka Prefecture, Japan Institute of Life Insurance, The Osaka Private Schools Information Education Association

TOTAL NUMBER OF PARTICIPATING ORGANISATIONS:

• 15

NUMBER OF CHILDREN AND YOUNG PEOPLE REACHED DIRECTLY:

• 241

NUMBER OF ADULTS REACHED DIRECTLY:

• 241

NUMBER OF PEOPLE REACHED INDIRECTLY:

• 6,335,853

In Japan, governmental institutions, industry association, non-profit organisations, and the media collaborated to encourage the participation of youth, teachers, and adults in the Global Money Week Campain 2021. Many activities were held digitally, especially through SNS and media, and thus resulted in receiving the attention of more than 6,400,000 people through the week.

2019 Japan Global Money Week

LEADING ORGANISATIONS:

• Buntetsu Museum of Bank Notes and Coins

PARTICIPATING ORGANISATIONS:

•  Not reported

NUMBER OF CHILDREN REACHED DIRECTLY:

• 2 044

NUMBER OF PEOPLE REACHED INDIRECTLY:

• Not reported

Buntetsu Museum of Bank Notes and Coins
To celebrate Global Money Week 2019, the Buntestu Museum of Bank Notes and Coins published a banner and a link to the GMW website on all its social media pages, to ensure that Global Money Week was shared as widely as possible. Furthermore, a quarterly public relations magazine "Museum News", with news about GMW, was published during the Week.

2018 Japan Global Money Week

LEADING ORGANISATIONS:

• Buntetsu Museum of Bank Notes and Coins
• Tokyo Stock Exchange Inc

PARTICIPATING ORGANISATIONS:

• Japan Exchange Group Inc, 8 schools

NUMBER OF CHILDREN REACHED DIRECTLY:

• 1 670

NUMBER OF PEOPLE REACHED INDIRECTLY:

• 1 359

Tokyo Stock Exchange Inc
During GMW, Tokyo Stock Exchange (TSE) welcomed eight groups of students from five high schools and three junior high schools, from different parts of Japan. During the visits, students attended lectures from TSE staff about the mechanism of stock companies, the roles of stock exchanges, and the meaning of investment. The students also enjoyed guided tours of the TSE facilities. The tours gave them the chance to observe how TSE staff monitor the stock market on a real-time basis in the Market Center, see from afar the media booths where news presenters record programs to beam across the world, and view the listing bell from the balcony housing, which is rang by corporate executives in a listing ceremony.

Buntetsu Museum of Bank Notes and Coins
To celebrate GMW2018, Buntetsu Museum of Bank Notes and Coins used its social media sites, such as Facebook, Twitter and their own website, to raise awareness of global currencies and educate young people on counterfeiting and using money safely.