Global Money Week 2025 Launch
Global Money Week (GMW) promotes efforts aimed at improving the financial literacy of young people. The ultimate goal of the campaign is to ensure that all children and young people have access to high-quality financial education, they learn about money matters and are able to take smart financial decisions that can improve their future financial resilience and financial well-being. Throughout 12 editions, starting in 2012, the campaign has reached over 60 million children and young people in 176 countries worldwide.
The GMW2025 theme, “Think before you follow, wise money tomorrow”, focuses on how developments in digital finance and in the way consumers interact with financial services online, from the emergence of “finfluencers” to the increasing use of Artificial Intelligence, can make it difficult for everyone, especially for young people, to identify reliable information and advice. Furthermore, emotions and behavioural biases, such as herd mentality, can lead to poor financial decisions, especially under the pressure of peers or the influence of social media. In this context, it is crucial that young people develop sound money management skills, recognise emotional triggers, and develop a critical eye towards information sources. Strengthening financial literacy can help young people better navigate financial markets, resist temptation, and spot biased advice, ultimately leading to smarter financial decisions.
The GMW2025 Global Launch event took place in virtual format on 17 March 2025 between 12:00 and 13:30 CET.
To download the agenda, please click here.
Agenda
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12:00-12:30 |
Launch of the Global Money Week 2025: Think Before You Follow, Wise Money Tomorrow Yoshiki Takeuchi, Deputy-Secretary General, OECD Maria Luís Albuquerque, Commissioner for Financial Services and the Savings and Investments Union, European Commission Camille Beaudoin, Director, Financial Education Expertise and Partnerships, Autorité des marchés financiers, Québec, Canada, and Chair of IOSCO Committee on Retail Investors |
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12:30-13:30 |
Understanding the role of finfluencers, social media, and behavioural biases in shaping the financial behaviour of young people Moderator: Carmine di Noia, Director for Financial and Enterprise Affairs, OECD Speakers:
Fatima-Zahra Aziz, Executive Director, Moroccan Foundation for Financial Education, Morocco Florence Corne, Deputy Director, Retail Investor Relations and Protection, Autorité des marchés financiers, France Phil Lambert, Adjunct Professor, University of Sydney, Australia and Director, Phil Lambert Consulting Pty Ltd. This session will highlight how developments in digital finance and in the way consumers interact with financial services–from the emergence of “finfluencers” to the increasing use of social media and Artificial Intelligence–are making it challenging for young people to identify trustworthy financial information. Coupled with the effects of behavioural biases and peer pressure, these trends can have profound effects on the ability of young people to make sound financial decisions. This session will underscore the role of financial education in helping young people critically evaluate information, resist temptation and make smart financial choices. |