GMW FAQs

The 13th edition of GMW took place between 17-23 March 2025.

GMW2025 Theme “Think before you follow, wise money tomorrow”.

Depending on the national context and designed activities, participants may also use previous themes or the permanent GMW slogan “Learn. Save. Earn.”

Tip! To highlight GMW2025 theme on social media, please use #ThinkBeforeYouFollow #WiseMoneyTomorrow #GMW2025 #GlobalMoneyWeek2025

Why is it important to teach children and youth about money matters from a young age

It is important that children and young people develop sound financial habits, knowledge, attitudes, and behaviours from a young age to know how to manage their personal finances throughout their lives and be empowered to make better financial decisions for their future. The OECD Recommendation on Financial Literacy encourages governments and other stakeholders “to develop financial literacy from the earliest possible age” on topics and through channels that are appropriate to the age of the learners.

What is Global Money Week (GMW) and how does the campaign work?

"Global Money Week (GMW) is an annual global awareness campaign that promotes the importance of financial education for children and young people. Organised by the OECD International Network on Financial Education (OECD/INFE), the campaign encourages early financial literacy to help youth develop the knowledge, skills, attitudes, and behaviours needed to make informed financial decisions and build financial resilience throughout their lives. Since its launch in 2012, GMW has grown into a worldwide movement, with events taking place both online and offline in over 176 countries.

GMW is open to a wide range of stakeholders—governments, schools, financial institutions, NGOs, youth groups, educators, and families—who work together to design and deliver engaging activities such as workshops, competitions, school visits to financial institutions, online campaigns, and creative projects that bring financial concepts to life for young people.

The campaign is coordinated at the national level by designated GMW National Coordinators, usually public authorities that are members of the OECD/INFE. These coordinators identify local partners, promote collaboration, oversee the organisation of events, and report outcomes to the GMW Secretariat. Participation is entirely free, and the Secretariat provides extensive support including planning resources, toolkits, promotional materials, and guidance. All activities must be educational and non-commercial, aligning with public strategies for financial literacy. See a list of national coordinators here *link to last FAQ on national coordinators.*

By fostering financial awareness from a young age, Global Money Week plays a crucial role in helping the next generation navigate their financial futures with confidence. The campaign promotes lasting behavioural change by instilling core money management skills early on, and it supports the OECD’s broader efforts to ensure access to quality financial education worldwide. For more information, resources, or to get involved, visit the official website at globalmoneyweek.org or contact the GMW Secretariat at This email address is being protected from spambots. You need JavaScript enabled to view it.."

What happens during Global Money Week?

During GMW, public, private and not-for-profit organisations work together to organise different types of activities for children and youth to spark excitement around financial education through:

online activities, drawing, photo, essay and video contests, online financial education workshops, online financial education escape rooms or other exciting activities on financial education and money matters;
visits to banks, parliaments, central banks, stock exchanges, currency exchanges, money museums, local businesses, and global corporate companies;
financial workshops and sessions;
financial education fairs, open market events, financial literacy rallies;
financial education games and savings competitions, financial football matches;
drawing, photo, essay and video contests

...and more!

More activity ideas can be found here.

Global Money Week over the years
Many countries have joined the GMW campaign over the years:

2023 – 109 countries
2022 – 109 countries
2021 – 109 countries
2019 – 152 countries
2018 – 151 countries
2017 – 137 countries
2016 – 132 countries
2015 – 124 countries
2014 – 118 countries
2013 – 80 countries
2012 – 21 countries

Who can participate and is there a fee to take part?

All national and international stakeholders can join GMW, including public institutions (ministries of finance and education, central banks, financial regulatory authorities and so on), financial institutions and their associations, civil society organisations, youth associations, universities and schools, education and health professionals, parents and any organisation that may play a role in ensuring that young people become financially literate. Find out more here .

Absolutely not! All that we ask from you is that you keep us updated on your Global Money Week activities.

How to plan GMW in your country?

Explore GMW website for country overviews, available resources and inspiring ideas for your GMW.
If you would like to organise a GMW activity in your country, please get in touch with your GMW National Coordinator. You can find the list of the current GMW National Coordinating institutions here. If no GMW National Coordinator is listed for your country, please get in touch with the GWM Secretariat.
If you are a public institution that is already an OECD/INFE full or regular member, you may take the lead of GMW in your country, identifying goals you wish to achieve, engaging partners you wish you collaborate with, and coordinating the activities of all stakeholders in your country. Get in touch with the GMW Secretariat to let us know if you would like to coordinate GMW in your country.
If you are not a public institution or not an OECD/INFE full or regular member, check if there is one in your country and get in touch with them so that you can all coordinate to achieve higher impact.
If there is no OECD/INFE full or regular member institutions in your country, but your institution would like to join, get in touch with our team, so that we can support you through the process.
Collaborate with a range of organisations and institutions to plan GMW branded events and activities. Share your plans with the GMW Secretariat!
Share your plans with the GMW Secretariat via the GMW Pre-campaign Form here
Please contact the GMW Secretariat at This email address is being protected from spambots. You need JavaScript enabled to view it. or visit here.

GMW national coordinators
GMW national coordinators are full or regular OECD/INFE members. You can find the list of the current GMW National Coordinating institutions here. In countries where no OECD/INFE full or regular member exists, public authorities are invited to take the leading role in the coordination of the GMW campaign. Please get in touch with the GMW Secretariat if you are interested in coordinating GMW in your country. GMW national coordinators are expected to carry out the following tasks, if possible and appropriate, according to national circumstances:

Ex-ante coordination: identifying GMW initiatives planned in the home country by public, private and non-profit institutions, encouraging coordination among involved parties, and reporting expected GMW activities in the country to the GMW Secretariat through the pre-form;
Promoting participation in GMW at country level, by encouraging potentially interested institutions to join;
Being the focal point at country level for information requests by interested or participating institutions about GMW and for communications with the GMW Secretariat;
Liaising and communicating with private sector participants, if any, to clarify that their initiatives should not contain commercial messages;
Ex-post coordination: collecting information about activities implemented during the GMW in the home country and reporting back to the GMW Secretariat through ex-post forms.

High-level guidance on the involvement of the private and not-for-profit sector in GMW
Participation of private and not-for-profit stakeholders in Global Money Week should:

Be aligned and coordinated with public authorities-led strategies and programmes. Participation through national industry associations or self-regulatory bodies may be preferable to individual organisations’ participation;
Comply with principles or codes of conduct on the involvement of private and not-for-profit stakeholders in financial education, where such principles or codes of conduct exist;
Clearly avoid commercial activities, ensuring there is no promotion of specific financial products and/or services aimed either at young people or their parents, tutors etc.;
Leverage and use financial literacy programmes or educational resources that are impartial, objective, of high quality and fair.

How does our GMW Team support you to organise your GMW?

We support you in the following ways:

Developing resources that can help plan your Week (toolkit, brochure, GMW logos, etc.) See more at ‘Resources’ section on the website.
Exploring ideas and offering advice to help you run a successful GMW.
Linking you to national coordinators, or other partners in your country and worldwide.
Organising webinars prior to the Campaign to share GMW updates and resources and meet other participants.
Organising regional and global launches.
Collecting data from participants all over the world to generate GMW Reports with country highlights.

Global Money Week over the years

Many countries have joined the GMW campaign over the years:

2023 – 109 countries
2022 – 109 countries
2021 – 109 countries
2019 – 152 countries
2018 – 151 countries
2017 – 137 countries
2016 – 132 countries
2015 – 124 countries
2014 – 118 countries
2013 – 80 countries
2012 – 21 countries

High-level guidance on the involvement of private and not-for-profit sector in GMW

Participation of private and not-for-profit stakeholders in Global Money Week should:

Be aligned and coordinated with public authorities-led strategies and programmes. Participation through national industry associations or self-regulatory bodies may be preferable to individual organisations’ participation;
Comply with principles or codes of conduct on the involvement of private and not-for-profit stakeholders in financial education, where such principles or codes of conduct exist;
Clearly avoid commercial activities, ensuring there is no promotion of specific financial products and/or services aimed either at young people or their parents, tutors etc.;
Leverage and use financial literacy programmes or educational resources that are impartial, objective, of high quality and fair.

GMW National Coordinators

GMW national coordinators are full or regular OECD/INFE members. You can find the list of the current GMW National Coordinating institutions here. In countries where no OECD/INFE full or regular member exists, public authorities are invited to take the leading role in the coordination of the GMW campaign. Please get in touch with the GMW Secretariat if you are interested in coordinating GMW in your country. GMW national coordinators are expected to carry out the following tasks, if possible and appropriate, according to national circumstances:

Ex-ante coordination: identifying GMW initiatives planned in the home country by public, private and non-profit institutions, encouraging coordination among involved parties, and reporting expected GMW activities in the country to the GMW Secretariat through the pre-form;
Promoting participation in GMW at country level, by encouraging potentially interested institutions to join;
Being the focal point at country level for information requests by interested or participating institutions about GMW and for communications with the GMW Secretariat;
Liaising and communicating with private sector participants, if any, to clarify that their initiatives should not contain commercial messages;
Ex-post coordination: collecting information about activities implemented during the GMW in the home country and reporting back to the GMW Secretariat through ex-post forms.